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58 minutes | MP3 320
The Third Wave: Surfing The Emerging Streaming Landscape
Established streaming markets enjoy an efficient supply chain, covering file and metadata delivery, marketing and revenue distribution. In emerging markets, businesses are still piecing their chains together. And these are different in each case: players in Africa, the Middle East, Eastern Europe, and China all face unique challenges, requiring unique solutions.
What network, financial and market dynamics do entrants need to understand to make their models work? Could emerging markets offer innovations that can be applied in established markets, or even lead the next global trends in streaming and consumption?
From foreign investment on the African continent to pirates becoming platforms in the Middle East and Russia, building a market for mobile in India to the ‘pan-music entertainment’ ecology of China, we will explore the opportunities and barriers the new markets offer. Drawing on their experience of various global markets, the panelists will discuss these territories and what we can learn from this unparalleled period of expansion.
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